ABOUT SOD

Standard of Dressing (SOD) is a new fashion + lifestyle concept store borne from the imagination and creativity of a unique individual who is passionate about living and dressing interestingly. As our name suggests, our focus is to provide designer fast-forward fashion apparel and accessories at affordable prices, and position ourselves as one of the most marketable fashion brand.

Dedicated to trendy shoppers, SOD develops a distinctive line of fashion forward designs that cater to market sentiments in fast velocity. Attention to product design and fashion trends is the driving aesthetic force of SOD as the brand aims to provide shoppers with a plethora of stylish apparels, bags and accessories to complement and complete their wardrobe.